Our Brand Experience (BX) practice is all about driving desire for brands - across categories, channels and audiences. We don’t just create results. We create love.

Our BX offering includes:

The core components that establish the brand’s positioning, platform, strategy, architecture, identity and personality.
These are the building blocks of a distinctive brand that resonate with consumers and differentiate from competitors.

Culture-shaping, insight-driven campaigns and experiences - from advertising to content to entertainment and gaming - that build awareness and consideration by forming emotional connections.

The continuous content that supports a brand’s identity and products – from organic social and owned properties to podcasts and gaming.

The core strategic documents that outline a successful go-to market plan designed to influence behavior and meet measurable objectives. They include comms, channel and media plans/social playbooks that connect brands to consumers with purpose and results through paid, earned, shared and owned media.

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Brand Experience Work

Has Awards

Mammoth Meatball

The woolly mammoth is back to raise questions about the future of food
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Mammoth Ball 01
Honest Eggs Co.
Has Awards


Changing the egg industry one step at a time
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Fitchix WT 1

See More in Your Fridge

There’s more In your fridge than you think
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Hellmanns Fridge 01
Has Awards


Tackling homophobia in Mexico with a boxing film that questions the nature of machismo
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Shout 16x9

Every Coca-Cola is Welcome

Embracing local culture and creativity through iconic branding
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000 Coca Cola Murals

Brand Experience News

Ad Forum 3840x2160

VML Triumphs at AdForum PHNX Awards with Five Grand Prix Wins

VML named Network of the Year and VML Singapore clinches Agency of the Year at the AdForum PHNX Awards, with major wins in purpose-driven campaigns
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FW Everyday Atheletes
In The Press

Vivo Honors the World's Most Inspiring Athletes

A film showcasing real mothers and children to illustrate parallels between physical and emotional endurance through Olympic-inspired scenes
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FW Limca local quest
In The Press

Discover Your City with Triptii Dimri, the New Face of Limca

Limca launches #TravelWithLimca, celebrating the thrill of discovering local treasures
Read More
Recognition Clio

VML Wins 60 Awards at Clios

VML triumphs with 3 Grand Prix, 10 gold, 22 silver and 25 bronze awards at the "Oscars of Advertising"
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Our Leadership